In simple terms, PageRank leakage/dilution is when outbound links siphon off PageRank which would normally be distributed to internal pages, therefore reducing your sites overall PageRank.
How much of an effect it has on your site will depend on the strength of your internal linking and how many outbound links you have.
There are two [...]
Whenever you make optimization changes to your site you can never be 100% sure how they will affect your rank on a given search engine results page (SERP). Even the most minor changes can sometimes have a major impact with search engines - both positive and negative.
Being able to track your search engine rank not [...]
Search Engine Land is reporting that Google is set to release a new version of their analytics package complete with a new user interface and features.
According to Brett Crosby, Senior Manager of Google Analytics this new platform will enable “non-experts” to use sophisticated web analytics without expert intervention.
As long as the depth of information is [...]
A few weeks ago I put together a quick SEO checklist and I’ve been meaning to expand on some of those points.
One issue in particular I’ve had to deal with recently is duplicate content.
I’ve been using the SEO in Firefox extension to check various stats about my site from time to time. It gives you a quick snapshot of [...]
It takes far too long to update feeds.
On average it’s taking about 1 to 2 hours for a new post to show up in Google Reader. When I was using Netvibes it never took more than 10 minutes.
After reading some similar complaints on the Google Reader discussion forum it would appear that Google polls feeds once every [...]
I opened my feed reader today and found about ten posts mentioning that the PageRank update is in progress. It’s nice to finally have a number set in stone but the reality is nothing much is going to change as far as your search engine rank goes.
The PageRank value you see when you use an online PR [...]
Ask.com is launching a contextual ad network which they hope will be a viable alternative to Google Adsense. Mid-sized publishers can sign up for the program now, but it won’t be till the end of the year that smaller publishers can get in on the action.
The hype surrounding Twitter just keeps on growing and [...]
What I’m going to show you is a simple method to target advertising at search engine visitors only.
Why would you do that?
You keep ads away from your regular readers as well as any targeted traffic you get - ie. visitors following a link from another blog.
You only show advertising to people who are the most likely to actually click [...]
Fitting with my current obsession with online TV, JohnTP has a post about a really cool freeware video player called Democracy. Apart from playing all the major video formats it also lets you search and download videos from a host of video services like YouTube, Google Video, and Revver.
It looks like Ebay will be acquiring [...]
Google Webmaster Tools is an invaluable service for anyone running a website. If you haven’t used it before I suggest checking it out.
Once you’ve added your website and verified that it is yours you can start using Google Webmaster Tools to get an array of information on how your site is being are crawled [...]
