Thursday, May 10th, 2007...5:30 am
Track Your Search Engine Rank With Sitening SERP Tracker
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Whenever you make optimization changes to your site you can never be 100% sure how they will affect your rank on a given search engine results page (SERP). Even the most minor changes can sometimes have a major impact with search engines - both positive and negative.
Being able to track your search engine rank not only helps you address which alterations work and which don’t, it also gives you a gauge on how your site is progressing in general for the keywords you’re targeting.
I’ve been using Sitening’s free SERP Tracker for a few weeks now and it’s been really helpful in keeping track of my rank over a range of keyword combinations. I’ve made a quite few SEO changes to this site over the past few weeks and I’ve been able to note how my rank has been affected within a day or two of implementing the changes, and I’ve been able to adjust accordingly.
SERP Tracker is currently in beta and during this period you can upgrade to a pro account for free. This allows you to track your rank for up to 2,500 keywords on Google, Yahoo!, and MSN (Live Search).
Setting up tracking is as simple as specifying your keywords and how often you want the checks to take place (daily, weekly, monthly). Once a term is added SERP Tracker will immediately begin tracking it and will display the results in a simple graph like the one below.
Note: To track your rank on Yahoo! and MSN you need to have an API key for both services. You can get a Yahoo! API key from here and an MSN API key from here. Once you have your API keys you will need to enter them on your Sitening profile page to activate tracking for these search engines.